Written by Jen

A small blog full of big ideas (and the occasional rant)

I've been putting it off, but here it is. My very own blog. From *Confessions of copywriter* to thoughts in fundraising, communications and global health. Remember. You read it here first.

Whose story is it anyway? An introduction to ethical storytelling

Find out what it means to be an ethical storyteller and get practical tips to help you find and share stories responsibly.

Jen Ruthe

Apr 186 min read

How to use AI to become a better writer

AI is here to stay. In this post I'll be sharing tried-and-tested tips to help use use this new technology to become a better writer.

Jen Ruthe

Jan 246 min read

Short or long-form content? It’s time to invest in both.

Discover the benefits of short and long-form content – and how you can use the latter to create communications that inspire action.

Jen Ruthe

Nov 25, 20244 min read

Violence against women: passive silence is structural violence

Let's face it. It’s not just men that attacked Rebecca Cheptegei and Giselle Pélicot, the media did too.

Jen Ruthe

Oct 4, 20244 min read

Baldy's Blog: changing the way we see stem cell donation

Meet Adrian Sudbury, the man behind "Baldy's Blog" and a campaigner to increase education around stem cell donations.

Jen Ruthe

Sep 20, 20247 min read

What is person-centred language and why is it important?

What is person-centred language, and how can you use it to create more inclusive and respectful language?

Jen Ruthe

Sep 2, 20244 min read

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Written | by Jen

A small blog full of big ideas (and the occasional rant)

Whose story is it anyway? An introduction to ethical storytelling

How to use AI to become a better writer

Short or long-form content? It’s time to invest in both.

Violence against women: passive silence is structural violence

Baldy's Blog: changing the way we see stem cell donation

What is person-centred language and why is it important?

Read more...